Efek Samping Regulasi Terkait ENDC (Enhanced Nationally Determined Contribution) terhadap Kemunculan Praktik Greenwashing oleh Pelaku Usaha di Indonesia [Side Effects of Regulations Related to ENDC (Enhanced Nationally Determined Contribution) on the Emergence of Greenwashing Practices by Business Actors in Indonesia]

Authors

  • Putri Raodah Fakultas Hukum Ilmu Sosial Dan Ilmu Politik Universitas Mataram, Indonesia
  • Nakzim Khalid Siddiq Fakultas Hukum Ilmu Sosial Dan Ilmu Politik Universitas Mataram, Indonesia
  • Zahratulain Taufik Fakultas Hukum Ilmu Sosial Dan Ilmu Politik Universitas Mataram, Indonesia

DOI:

https://doi.org/10.47679/ib.20261417

Keywords:

Greenwashing, Kewajiban Pelaku Usaha, ENDC Indonesia 2022

Abstract

Greenwashing practices are carried out by businesses with unsubstantiated sustainability claims. The purpose of this research is to analyze the regulatory framework for business obligations in achieving Indonesia's 2022 ENDC target and the legal consequences of greenwashing. The research uses normative methods, conceptual approaches, and legislation. Law 16/2016, the ratification of the Paris Agreement, is the legal basis for the state's obligation to reduce emissions. Presidential Regulation 98/2021, the legal basis for the state, divides obligations among businesses, making them essential actors in achieving Indonesia's ENDC target. Ministerial Regulation of the Environment and Forestry 21/2022, the legal basis, contains operational procedures for businesses in carrying out their obligations through the SRN-PPI emission data instrument. The legal consequences arising from greenwashing practices as a side effect of Indonesia's ENDC regulations include articles in each law on competition and consumer protection that direct action against businesses engaging in greenwashing. However, adjustments to legislation and institutions that guarantee the credibility and oversight of GHG emission data are needed.

 

Abstrak. Praktik greenwashing dilakukan oleh pelaku usaha dengan klaim berkelanjutan yang tidak berdasar. Tujuan penelitian adalah untuk menganalisis kerangka regulasi kewajiban pelaku usaha dalam mencapai tareet ENDC Indonesia 2022 dan konsekuensi hukum efek samping Greenwashing. Penelitian menggunakan metode Normatif, pendekatan konseptual dan perundang-undangan. Undang-undang 16/2016, ratifikasi Paris Agreement dasar hukum kewajiban negara mengupayakan penurunan Emisi. Perpres 98/2021, dasar hukum negara membagi kewajiban kepada pelaku usaha, sehingga pelaku usaha menjadi aktor esensial dalam mencapai target ENDC Indonesia. Permen LHK 21/2022, dasar hukum berisi prosedur operasional bagi pelaku usaha dalam melaksanakan kewajibannya melalui instrument data emisi yaitu SRN-PPI. Konsekuensi Hukum yang Timbul dari Praktik Greenwashing Sebagai Efek Samping Regulasi ENDC Indonesia adalah masing-masing undang-undang persaingan usaha dan perlindungan konsumen telah memiliki pasal-pasal yang mengarah pada penindakan pelaku usaha yang melakukan Greenwahing. Akan tetapi penyesuaian perauturan perundang-undangan dan kelembagaan yang menjamin kredibilitas dan pengawasan data Emisi GRK.

Author Biography

Putri Raodah, Fakultas Hukum Ilmu Sosial Dan Ilmu Politik Universitas Mataram

departemen hukum bisnis fakulas hukum ilmu sosial dan ilmu politik Universitas mataram

References

Adiningsih, J. (2025). Ambisi Jualan Karbon Indonesia di COP30. Mongabai. https://mongabay.co.id/2025/09/05/ambisi-jualan-karbon-indonesia-di-cop30/

Apriandi Zuhir, M. A. Z., Nurlinda, I., Imami, A. D., & Idris, I. (2017). Indonesia Pasca Ratifikasi Perjanjian Paris 2015; Antara Komitmen Dan Realitas. Bina Hukum Lingkungan, 1(2), 231–248. https://doi.org/10.24970/jbhl.v1n2.18

Arinanto, S., Parluhutan, D., & Sabela, L. S. (2025). Compatibility Between the Indonesian Competition Law and Indonesia’S Climate Change Mitigation Policy Under the Unfccc Paris Agreement 2016: Quo Vadis? Indonesian Journal of International Law, 22(4), 731–762. https://doi.org/10.17304/ijil.vol22.4.1846

Darmawan, A., Oktaviani, M., Pasaribu, H. V., & Agustuslan, I. (2025). Integrasi Esg dan Good Corporate Governance Sebagai Strategi Mewujudkan Tujuan Pembangunan Berkelanjutan ( SDGs ).

Deviana Yuanitasaria, Hazar Kusmayantib, A. S. (2025). Menelaah Greenwashing: Perlindungan Hukum Konsumen di Tengah Tren Produk Ramah Lingkungan. Jurnal Hukum Lingkungan Tata Ruang Dan AgrariaDepartemen Hukum Lingkungan Tata Ruang Dan Agraria,Fakultas Hukum Universitas Padjadjaran, 04(02), 121–136. https://doi.org/https://doi.org/10.23920/litra.v4i2.2276

Directory, S. (2025a). Greenwashing Effects. Sustainability Directory. https://pollution.sustainability-directory.com/area/greenwashing-effects/

Directory, S. (2025b). How Does Greenwashing Affect Trust? Sustainability Directory. https://climate.sustainability-directory.com/question/how-does-greenwashing-affect-trust/

Erin Astuti, A. I. (2023). Kebijakan ESG di Kemenkeu: Apakah hanya Greenwashing Belaka? Kementerian Keuangan. https://kpbu.kemenkeu.go.id/read/1185-1538/umum/kajian-opini-publik/kebijakan-esg-di-kemenkeu-apakah-hanya-greenwashing

Gabriela Fernanda Subagio. (2024). Perjanjian Paris dan Peran Aset Negara dalam Mengatasi Perubahan Iklim. Direktorat Jenderal Kekayaan Negara (DJKN) Kementerian Keuangan. https://www.djkn.kemenkeu.go.id/kpknl-jambi/baca-artikel/17132/Perjanjian-Paris-dan-Peran-Aset-Negara-dalam-Mengatasi-Perubahan-Iklim.

Graduated Programe, M. O. A. (2024). Praktek Greenwashing pada Sustainable Finance. Binus University. https://maksi.binus.ac.id/2024/05/17/praktek-greenwashing-pada-sustainable-finance/

Gregory, R., Kurukulasuriya, L., Amanthy, P., & Krebs, M. (2007). United Nations Environment Programme Compliance under Selected Multilateral Environment Agreements. http://wedocs.unep.org/bitstream/handle/20.500.11822/7507/-Compliance Mechanisms under selected Multilateral Environmental Agreements-2007761.pdf?sequence=3&isAllowed=y

Hidayati, L. N. (2024). Peran Generasi Muda dalam Membangun Masa Depan yang Inklusif dan Berkelanjutan melalui SDG Bond Ritel. Direktorat Jenderal Pengelolaan Pembiayaan Dan Resiko Kementerian Keuangan. https://www.djppr.kemenkeu.go.id/perangenerasimudadalampembangunanmelaluisdgbondritel

HISYAM, R. AL. (2025). IMPLIKASI PRAKTIK GREENWASHING DALAM KEGIATAN USAHA MENURUT HUKUM POSITIF INDONESIA. FAKULTAS HUKUM, ILMU SOSIAL, DAN ILMU POLITIK UNIVERSITAS MATARAM. https://eprints.unram.ac.id/50235/2/RIFQI AL HISYAM_JURNAL.pdf

ICEL. (2021). o l e h n d o n e s i a n e n t e r f o r n v i r o n me t a l a w Telaah Kebijakan Sustainable Consumption and Production ( SCP ) Era E-Commerce. https://icel.or.id/media/pdf/TelaahKebijakanSustainableConsumptionandProductionSCPdalamMeresponsFenomenaGreenwashingdiIndonesiapadaEraECommerce.pdf

Indonesia, P. R. (2021). PERATURAN PRESIDEN REPUBLIK INDONESIA NOMOR 98 TAHUN 2021. JDIH Maritim. https://jdih.maritim.go.id/cfind/source/files/perpres/salinan_perpres_nomor_98_tahun_2021.pdf

Indonesia, R. of. (2022). ENHANCED NATIONALLY DETERMINED CONTRIBUTION REPUBLIC OF INDONESIA. Republic of Indonesia. https://unfccc.int/sites/default/files/NDC/2022-09/23.09.2022_Enhanced NDC Indonesia.pdf

JasaKeuangan, O. (2022). Taksonomi Hijau Indonesia Edisi 1.0 - 2022. OJK RI. https://ojk.go.id/id/berita-dan-kegiatan/info-terkini/Pages/Taksonomi-Hijau-Indonesia-Edisi-1---2022.aspx

Kementerian Lingkungan Hidup dan Kehutanan Republik Indonesia. (2022). PERATURAN MENTERI LINGKUNGAN HIDUP DAN KEHUTANAN REPUBLIK INDONESIA NOMOR 21 TAHUN 2022 TENTANG TATA LAKSANA PENERAPAN NILAI EKONOMI KARBON. Kementerian Lingkungan Hidup Dan Kehutanan. https://jdih.maritim.go.id/cfind/source/files/permen-lhk/2022/permen-lhk-no.-21-tahun-2022-1.pdf

KLHK, K. (2024). Enhanced Nationally Determined Contributions (ENDC). Kanal Komunikasi KLHK. https://kanalkomunikasi.pskl.menlhk.go.id/tag/enhanced-nationally-determined-contributions-endc/

Marzuki, P. M. (2011). Penelitian Hukum. Kencana Prenda Media Group.

Muhaimin. (2020). Metode Penelitian Hukum. Mataram University Press. https://eprints.unram.ac.id/20305/1/Metode Penelitian Hukum.pdf

Nasional-pengendalian, P. S. R., & Iklim, P. (2025). Padjadjaran Journal of International Relations ( PADJIR ) Kontribusi Aktor Nonnegara terhadap Lingkungan Global dalam Perdagangan Karbon melalui. 7(2), 137–153. https://doi.org/10.24198/padjirv7i2.62312

Nasional/Bappenas, K. P. P. (2025). STRATEGI DAN PENAHAPAN PEMBANGUNAN RENDAH KARBON DALAM RPJPN 2025-2045. Kementerian Perencanaan Pembangunan Nasional/Bappenas. https://lcdi-indonesia.id/wp-content/uploads/2025/05/Strategi-dan-Penahapan-Pembangunan-Rendah-Karbon-dalam-RPJPN-2025-2045-Upaya-mencapai-Net-Zero-Emissions.pdf

Nation, A. I. U. (n.d.). Greenwashing – taktik penipuan di balik klaim lingkungan. United Nation. https://www.un.org/en/climatechange/science/climate-issues/greenwashing

Nugroho, B. (2018). Pengalihan Tanggungjawab atas Utang Bea Masuk dari Importir Kepada PengusahaPengurusan Jasa Kepabeanan. Doktor Ilmu Hukum Universitas Gadjah Mada.

Nygaard, A., & Silkoset, R. (2023). Sustainable development and greenwashing: How blockchain technology information can empower green consumers. Business Strategy and the Environment, 32(6), 3801–3813. https://doi.org/10.1002/bse.3338

Petzold, J., Hawxwell, T., Jantke, K., Gonçalves Gresse, E., Mirbach, C., Ajibade, I., Bhadwal, S., Bowen, K., Fischer, A. P., Joe, E. T., Kirchhoff, C. J., Mach, K. J., Reckien, D., Segnon, A. C., Singh, C., Ulibarri, N., Campbell, D., Cremin, E., Färber, L., … Garschagen, M. (2023). A global assessment of actors and their roles in climate change adaptation. Nature Climate Change, 13(11), 1250–1257. https://doi.org/10.1038/s41558-023-01824-z

Raustiala, K., & IIASA. (1995). The Domestication of International Commitments. November.

Sumadinata, W. S. (2023). Climate change as a trigger of global security issues. 3(01), 69–76.

Thawornwichian, W. (2025). Protecting and empowering consumers in the green transition. OECD Digital Economy Papers, 375. https://www.oecd.org/en/publications/protecting-and-empowering-consumers-in-the-green-transition_12f28e4f-en.html

UK Open Government Network. (2015). NIOGN Factsheet-Public Accountability.

Undang-Undang RI. (2016). Undang-Undang Nomor 16 Tahun 2016 tentang Pengesahan Paris Agreement To The United Nations Framework Convention On Climate Change (Persetujuan Paris Atas Konvensi Kerangka Kerja Perserikatan Bangsa-Bangsa mengenai Perubahan Iklim). Kementerian Sekretariat Negara Republik Indonesia, 71. https://jdih.setneg.go.id/Produk

UNDP Climate Promise. (2025). Indonesia Asia and the Pacific. UNDP. https://climatepromise.undp.org/what-we-do/where-we-work/indonesia

United Nation. (n.d.). Nationally Determined Contributions (NDCs) NDC 3.0 NDC Registry Relevant decisions Related information NDC Synthesis Report The Paris Agreement and NDCs. UNited Nation Climate Change. https://unfccc.int/process-and-meetings/the-paris-agreement/nationally-determined-contributions-ndcs

V, L. W. (2025). Manipulasi Pasar Karbon Ancam Kredibilitas Emisi Indonesia. Kementerian Pendidikan. https://lldikti5.kemdikbud.go.id/home/detailpost/manipulasi-pasar-karbon-ancam-kredibilitas-emisi-indonesia

ZainalAsikin, A. (2023). Pengantar Metode Penelitian Hukum (- (ed.); ketiga Bel). Rajawali Press.

Downloads

Published

2025-12-21

How to Cite

Raodah, P., Siddiq, N. K., & Taufik, Z. (2025). Efek Samping Regulasi Terkait ENDC (Enhanced Nationally Determined Contribution) terhadap Kemunculan Praktik Greenwashing oleh Pelaku Usaha di Indonesia [Side Effects of Regulations Related to ENDC (Enhanced Nationally Determined Contribution) on the Emergence of Greenwashing Practices by Business Actors in Indonesia]. Indonesia Berdaya, 7(1), 409–420. https://doi.org/10.47679/ib.20261417

Issue

Section

Articles

Citation Check